Targeting

Television/Online Video/Radio Production

Jackson Group Media offers a full-range of award-winning production services for advertising on all communication mediums. JGM maintains its own in-house edit suite and works regularly with some of the best editors and post-production houses in the nation.  

Media Buying

The best television, radio or online ad won’t help very much if it is targeted to the wrong audience.  And the more fragmented audiences become in television, cable, radio and on-line, the more crucial it is to have a top-notch media buyer.

That’s why JGM client media buys are not done in-house by a junior staffer -- as many other firms do to make more money. 

Our client buys are placed by professional media buying firms whose sole responsibility is to make sure our client buys are targeted effectively, placed correctly, and that all the spots are airing as scheduled.  They also track daily where our clients’ opponents are placing ads.

We won’t compromise the effectiveness of your ad buys to make a few extra bucks.  We’ll provide you with the media buying you deserve.

Micro-targeting

Bud Jackson is among an elite group of political professionals with comprehensive micro-targeting experience and an in-depth knowledge of behavioral and social psychology.   He understands the importance of metrics and how to harness the most current micro-targeting techniques.

 

Jackson Group Media, LLC
206 North Washington Street, Suite 10 | Alexandria, VA 22314
703.548.3100 | info@jacksongroupmedia.com